Founded in 1993 with the launch of a humble slimming machine, Fitness World has evolved into India's Favourite Fitness Brand, used across the nation. Their journey has been one of relentless innovation and dedication to providing world-class fitness equipment across diverse segments.
With a closely-knit network of over 112 dealers spanning even the most remote areas of India, Fitness World boasts a comprehensive range of over 400 fitness products. Fitness World serves a wide range of clients, from everyday people to celebrities, hotels, gyms, and businesses in the entertainment and corporate sectors.
Recently, Fitness World achieved a significant milestone by securing a prestigious order from the Sports Authority of India for the installation of fitness equipment in stadiums across 15 locations nationwide.
Moreover, Fitness World has forged strategic alliances with American giants such as Nautilus, Woodway USA, and Water Rover, further enhancing its product range from low-end to highest-end offerings.
Embracing technology has been instrumental in their growth journey. They leverage remote video-based selling techniques through platforms like Skype, enabling customers to experience in-depth demonstrations of their equipment from anywhere in the country.
Dr. Dinesh Kapoor, the visionary behind Fitness World, embodies their ethos of innovation and customer-centricity. His insights into the evolving fitness landscape and the journey of Fitness World make for a compelling narrative.
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