Hypergro’s AI Innovations Earn Spot in Google’s AI-First Accelerator

Hypergro, an AI ad infrastructure leader specializing in hyper-personalized video ads, has been chosen for Google's AI-First Startups Accelerator. Selected from 1,030 applicants, Hypergro will join 19 other Indian startups for three months of equity-free support, training, and mentorship.

24 July 2024, Bengaluru: Hypergro, a pioneering AI-ad-infrastructure company specializing in hyper-personalized video ads, has been selected for Google’s Startups Accelerator: AI First(India) program. This milestone places Hypergro among an elite group of 20 Indian startups selected from over 1,030 applicants for the first cohort of this groundbreaking accelerator.

Announced in April 2024, the startup accelerator is designed to support startups integrating artificial intelligence, machine learning, and cloud technology into their core business practices. The selected startups will benefit from three months of equity-free support, including exclusive training, cloud infrastructure credits, and mentorship from industry leaders and Google.

"We are thrilled and honored to be part of Google’s AI-first accelerator program," said Rituraj, CEO of Hypergro. "This opportunity will not only provide us with invaluable resources and mentorship but also enable us to scale our innovative AI-driven solutions to new heights, ultimately helping brands and the IndianAI mission."

Hypergro addresses key challenges businesses face in the advertising sector, such as high customer acquisition costs (CAC), lack of data and infrastructure for hyper-personalized advertisements, and operational inefficiencies. The company’s AI-driven product offers Hyper-personalized ad creation, Precision targeting, Enhanced ROAS, and Cost-effective solutions.

The company has collaborated with over 70 brands, including several from Shark Tank India. Key investors supporting Hypergro include Silverneedle Ventures, TDV Partners, Huddle, Upsparks, VentureCatalysts, FiiRE, and Dholakia Ventures, along with prominent angel investors Arjun Vaidya, Ankit Kedia, and Rajesh Sawhney.

The Google accelerator program will provide Hypergro with critical training on building human-centered and responsible AI solutions, access to Google’s mentor network, tech stack credits, and state-of-the-art AI tools. This support will be instrumental in furthering Hypergro’s mission to revolutionize the advertising landscape through AI and the IndianAI mission.

Freedom Healthy Cooking Oils

‘Freedom’ is the Flagship brand of Gemini Edibles and Fats India Pvt. Ltd. (GEF India). Freedom Healthy Cooking Oil Range is available as Freedom Refined Sunflower Oil, Freedom Physically Refined Rice Bran Oil and Freedom Kachi Ghani Mustard Oil, Freedom Groundnut Oil.  

Freedom Refined Sunflower Oil was launched in April 2010 in Andhra Pradesh and Odisha. Freedom Physically Refined Rice Bran Oil: It was launched in October 2015, for health-conscious consumers with its strong proposition of 10,000 ppm Oryzanol and balanced fat profile

 

Freedom Healthy Cooking Oils has almost 45% market share of the Sunflower oil category in AP, Telangana, and Odhisa.  The company has developed a robust distribution network backed by proactive and innovative marketing, digital, and PR strategy with a strategic mix of ATL and BTL activations to connect with the Target Audience and grow in the extremely cluttered, low-involvement edible oil space.

EV now on your terms

 As part of Vidyut’s rebranding initiative, the company has introduced a new logo, colour palette and new tagline, "EV now on your terms," aimed at embodying its innovative and customer-centric ethos. The refreshed visual identity is a symbol of Vidyut's renewed mission, featuring an electric bolt seamlessly integrated with the letter 'V'. The vibrant purple colour of the letter ‘V’ symbolises new-age trust, and technological innovation while the bright golden ‘bolt’ represents well-being and optimism.

 

Under its new brand identity Vidyut brings along a comprehensive suite of products aimed to make EV ownership more accessible, convenient, and worry-free for its customers. 

Tanishq Tops YouGov Recommend Rankings 2024 in India

Panasonic showed the largest improvement becoming the most improved brand

Tanishq has emerged as the leader in the YouGov Recommend Rankings 2024 in India, achieving a Recommend score of 90.2.

The rankings are based on YouGov BrandIndex’s positive Recommend score, which measures the percentage of a brand’s customers who would recommend it to a friend or colleague.

Amazon secured second place with a score of 87.5, followed by Emirates Airlines in third with 85.2.

Malabar Gold & Diamonds claimed fourth place (84.7), with Google Pay close behind in fifth (84.5). MakeMyTrip ranked sixth with a score of 84.1, while Amul and Netflix secured seventh and eighth places with scores of 83.6 and 83.5, respectively.

Taj Hotels & Palaces and Kalyan Jewellers round out the top ten, with score of 83.0 and 82.7, respectively.

YouGov data also highlights the ten most improved brands over the past year. Panasonic has shown the largest improvement over the past 12 months, with a score change of +10.8, followed closely by Agoda with an improvement of +10.6.

Jio Cinema ranked third among improvers (change in score of +8.3), followed by Paradise Biryani and Motorola, both improving by +7.4.

Other brands showing significant improvement include Kotak General Insurance (7.3), Signal (6.7), Havells (6.3), Chingari (6.0) and Booking.com (5.9).

Mr. Ankur Suman (Writer: KAAGAZ-2)

 Ankur Suman, An Adman by profession for more than 2 decades often described as a storyteller since the early days of his ability to speak, has not only shaped the advertising landscape in India but has also made a significant impact as a scriptwriter, film contributor, and a multifaceted talent in the world of theater.

Ankur's journey encompasses shaping advertising landscapes for top-tier brands, contributing to upcoming films like KAAGAZ-2, and making waves in the world of theater. From collaborating with industry stalwarts to earning international acclaim for his short films, Ankur's multifaceted talent is truly captivating.

Fitness World

Founded in 1993 with the launch of a humble slimming machine, Fitness World has evolved into India's Favourite Fitness Brand, used across the nation. Their journey has been one of relentless innovation and dedication to providing world-class fitness equipment across diverse segments.

With a closely-knit network of over 112 dealers spanning even the most remote areas of India, Fitness World boasts a comprehensive range of over 400 fitness products. Fitness World serves a wide range of clients, from everyday people to celebrities, hotels, gyms, and businesses in the entertainment and corporate sectors.

 

Recently, Fitness World achieved a significant milestone by securing a prestigious order from the Sports Authority of India for the installation of fitness equipment in stadiums across 15 locations nationwide.

 

Moreover, Fitness World has forged strategic alliances with American giants such as Nautilus, Woodway USA, and Water Rover, further enhancing its product range from low-end to highest-end offerings.

 

Embracing technology has been instrumental in their growth journey. They leverage remote video-based selling techniques through platforms like Skype, enabling customers to experience in-depth demonstrations of their equipment from anywhere in the country.

 

Dr. Dinesh Kapoor, the visionary behind Fitness World, embodies their ethos of innovation and customer-centricity. His insights into the evolving fitness landscape and the journey of Fitness World make for a compelling narrative.

Ashtech is Pleased to Introduce Mr. Ajay Pathik as the new CEO - Microfine Products Division

Ashtech (India) Private Ltd- India's largest Processor, Distributor, Exporter, and Transporter of Fly Ash and other building materials is pleased to announce the appointment of Mr. Ajay Pathik as the CEO of Ashtech (India) Pvt. Ltd., Microfine Products Division. With over thirty years of experience in the building materials and construction sector, Mr. Pathik joins Ashtech as a valuable addition to the leadership team.

Mr. Pathiks's career is marked by his vision and operational expertise in leadership roles both domestically and internationally. His previous positions include CEO and COO roles at companies specializing in specialty products as well as significant tenures at Ambuja Cement Ltd and LafargeHolcim Singapore. Most recently, he held the position of CEO at Ultrafine Mineral & Admixtures Private Ltd in Mumbai.

In his new role at Ashtech (India) Pvt. Ltd., Microfine Products Division Mr. Pathik will be responsible for driving initiatives, managing operations, and fostering innovation in building materials. His leadership will prioritize business growth, sustainability practices, and improving customer satisfaction. With a background in marketing strategies, Mr. Pathik is well-equipped to guide Ashtech India toward achieving its long-term objectives amidst changing market dynamics.

"We're pleased to introduce Mr. Ajay Pathik as the new CEO of our Microfine Products Division " mentioned Mr. Sanjay Mandhania who holds the position of Director, at Ashtech (India) Pvt. Ltd. "His extensive experience and strong leadership in the field will play a crucial role in driving our innovation and expansion, within the building materials industry."

On his appointment, Mr. Ajay Pathik said “It’s an honor to join Ashtech (India) Pvt. Ltd, I am excited to work and partner with the outstanding team to lead the company into the future. My focus will be to drive business growth, spearhead innovation in building materials, P&L responsibility, and ensure sustainability practices that are integrated into operations. I hereby look forward to giving my best and driving Ashtech to a new height”

Ashtech (India) Pvt. Ltd. envisions itself as a professionally managed company dedicated to achieving total customer satisfaction and maximizing stakeholder value. Ashtech aims to cultivate an innovative, entrepreneurial spirit within an empowered team, consistently striving to create value and achieve global benchmarks. Fostering a culture of care, trust, and continuous learning, Ashtech (India) Pvt. Ltd. is committed to meeting the expectations of its employees, stakeholders, and society at large.

Mr. Pathik holds a Bachelor's degree in Civil Engineering from Government Engineering College, Ujjain MP, and PGEMP from SP Jain Institute of Management & Research Mumbai and also pursued professional development courses at prestigious institutions including St. Gallen University Switzerland, Duke Corporate Education London UK, IIM Kolkata, and ISB Mohali.

Mr. Ajay Pathik's dedication to excellence, innovation, and leadership in the construction and building materials industry, positions him as a pivotal figure in shaping the future of Ashtech (India) Pvt. Ltd.

Support 'Green Delhi Team' to Save Delhi !

Support the 

'Green Delhi Team', 

to save Delhi.

#GreenDelhiTeam

RWA Bhagidari

East Delhi RWAs Joint Front

rwabhagidari (at) yahoo.in

 

11.9 years lost due to Air Pollution in Delhi is Shocking indeed !

Dear CM Saab,

The Chart below clearly shows that the main contributors of Air Pollution in Delhi are the Dust Particles & the Transport sector, i.e. vehicular emissions. 

As per the Chart below, the VEHICULAR EMISSIONS contribute a significant portion of PM2.5 & PM10, while it's a major contributor of CO, NO2, VOC, SO2, & BC in Delhi.

We just want to ask as below:

1. Out of appx 30000 km of all inclusive road length in Delhi, what % age of roads are cleaned by mechanical sweepers/sprinklers ?

2. A news report said that, Since 1981, vehicles multiplied by 21 times in Delhi, roads only doubled. If that's true, Don't you think, that it resulted in severe congestion & traffic jams all over, causing severe air pollution in our city ?

In 2021, studies showed that the estimated average lifespan lost to pollution was 9.7 years in Delhi. Two years later, it has climbed to 11.9 years. This only means that the city is fighting a losing battle against toxic air and the situation is getting worse.

According to the analysis, Delhi's yearly average PM2.5 level in 2021 was found to be 126.5 g/m3, which is more than 25 times the WHO's recommended limit of 5 g/m3. This number was discovered to be a little lower in 2020, at 107 g/m3.

But this is just an Average, while during the peak of winters, when Vehicular Emissions, Dust Particles & Parali Fires club together, we are forced to breath-in, the AQI of 10 times of the above said average, which clearly means upto 250 times of the WHO's recommendations. 

A news report published today in various news papers, depicts the grim situation as Air Pollution is now related the Brain Strokes in the youngsters also, though till today, we assumed, it was dangerous for Elderly persons only.

Please revert at the earliest as 11.9 years lost due to Air Pollution in Delhi is Shocking indeed, along with various other respiratory, lungs, & heart complications.

With best regards,

B S Vohra

Environment Activist, President, East Delhi RWAs Joint Front & Convenor of RWA Bhagidari

AIR POLLUTION: इस कदर मुश्किल हुआ, जीना मेरे शहर मे, साँस के हर घूँट मे बस, जहर निगलना पड़ता है!

In 2021, studies showed that the estimated average lifespan lost to pollution was 9.7 years in Delhi. Two years later, it has climbed to 11.9 years. This only means that the city is fighting a losing battle against toxic air and the situation is getting worse.

RWAs question the City Government & all the concerned Air Pollution Control Agencies of Delhi, "WHAT ARE YOU DOING ?"

Situation is turning worse, day by day & you people are just playing gimmicks with the residents. If you are serious in your efforts, how the estimated average lifespan lost has increased from 9.7 years to 11.9 years in just 2 years, asks B S Vohra, President, East Delhi RWAs Joint Front, A Federation of Resident Welfare Associations.

According to the analysis, Delhi's yearly average PM2.5 level in 2021 was found to be 126.5 g/m3, which is more than 25 times the WHO's recommended limit of 5 g/m3. This number was discovered to be a little lower in 2020, at 107 g/m3.

But this is just an Average, while during the peak of winters, when Vehicular Emissions, Dust Particles & Parali Fires club together, we are forced to breath-in, the AQI of 10 times of the above said average, which clearly means upto 250 times of the WHO's recommendations, says Vohra, the Environment Activist from RWA Bhagidari, Delhi.

Just want to drag your attention towards the HT Front Page news in September 2017 - Breath Delhi Air, Die Early, which clearly showed the pollution status of our city, Delhi, The National Capital of India, and even after such a stern warning, the situation is worsening further:

We try our best to raise the issue regularly on every platform, be it Newspapers, TV Channels, or the Social Media, i.e. via our Facebook, Youtube, Twitter & Blog - B S Vohra, Environment Activist 

Vohra's video on Air Pollution in November 2017 was widely shared worldwide, by Yahoo News, Yahoo Finance, Yahoo Movies, Daily Motion, Telegraph, etc., exhibiting a severe medical emergency in Delhi:

We had even demanded a special fund for Delhi, from the Late Finance Minister of India, to control the Air pollution - B S Vohra, Environment Activist 

One of our RWAs meet on Air Pollution issues in Delhi, was held with Ms Anumita Roy Choudhury. A large number of RWAs & Experts participated in this meet along with Local Member of Parliament:

Since last over a decade, we keep filing RTIs on the issues concerning the masses of our city, and one of our RTI was published in Hindustan Times on the Air Pollution issues, long ago in 2013 - 14, when we had organized several Lung Check-up camps also along with CIPLA:

26th January 2019: Honored by Dainik Jagran: 

For his role in spreading awareness on environmental issues.

Our Live Chat Show with Dr Gufran Beig, SAFAR: 

आखिर कब तक हम लोग इस तरह घुट घुट कर मरते रहेंगे l

But whats the outcome? The situation has worsened even further, as the estimated average lifespan lost has increased from 9.7 years to 11.9 years in just 2 years, in Delhi. Definitely, the concerned agencies are not moving in the right direction, says Vohra.

B S Vohra says:

इस कदर मुश्किल हुआ, जीना मेरे शहर मे, 

साँस के हर घूँट मे बस, जहर निगलना पड़ता है!

Contact:

Mr B S VOHRA

Environment Activist, Blogger, YouTuber,

President, East Delhi RWAs Joint Front - Federation

Convenor - RWA BHAGIDARI NETWORK

EmailID: rwabhagidari@yahoo.in

Twitter X @vohrabs

एक सवाल पूछे जाने पर नितिन गडकरी क्यों हसने लगे l CNN NEWS18 TV CHANNEL l TOWNHALL l B S Vohra